- Reviews How to display reviews for ultimate conversion performance By now it’s common knowledge that reviews are great for conversion. But how you display them has a huge impact on whether those reviews you spend time and effort collecting really make a difference to your bottom line. We think of ‘display’ as two main things: Your badge, or CTA (call to action); And the […]
- Innovation How we learned to stop worrying and love AI A couple of weeks ago we had a hackathon to kick off 2018. When it came to picking a theme, machine learning struck us as a timely choice – reports suggest AI could be responsible for a 40% increase in labour productivity by 2035. Global revenues from AI for enterprise applications is projected to grow […]
- Search The science behind SEO benefit Watch out: there have been important changes and updates to Google’s Panda algorithm. Make it as easy as possible for customers to find you on Google search and you’ll see the SEO benefit. The updates mean that user-generated content (UGC) like customer reviews are more valuable for improving your ranking than ever before. Here’s how it all works, and how […]
- Reviews How we made myReevoo easier to use myReevoo is our client portal; a place our clients go to view their reviews, respond to them, grab data or whatever else they might want to do. We had some feedback from one of our myReevoo users – a travel client – a few Fridays ago. She said that the amount of filters she had […]
- What consumers do Big data versus customer feedback Collecting data from customers has got a bad reputation recently. High profile lapses of security from T-Mobile and TalkTalk mean that people are apparently less keen to share their details online. The world’s biggest internet and telecom companies are falling short in protecting privacy and online freedom of expression, a study released last month by […]
- What consumers do Seek and ye shall find Life is often about trying to find out what you or someone else really wants; and with the site search function it’s no different. As with many human interactions, trying to get the answer, response or product you desire from someone else is an art form. This doesn’t change in your online life. Simplicity and rapidity […]
- What consumers do 9 reasons using Whatsapp could lead to better customer feedback What was life like before Whatsapp? The time before you could send messages and images over 3G for free belongs to the recent distant past – like life before Paypal or Facebook or digital banking. What on earth did we do then? Businesses risk getting stuck in the prehistoric age if they don’t adapt to […]
- Webinars WEBINAR: Reevoo & Salecycle Reconnecting customers with user-generated content For every customer who completes a purchase on your website, there are another three who put something in their shopping cart and leave without buying. Remarketing is a great way to reconnect with these customers, but how do you rise above the noise in 2015? We uncover the secrets to […]
- What consumers do How Toyota uses a swanky new app to improve customer experience A key phrase Toyota uses when referring to customer experience is “kaizen”, which means “good change” in Japanese. This ethos runs through its entire business model. Toyota is always willing to adapt and accept change to best benefit customers and provide a positive experience. The willingness to adapt is what keeps its business alive – […]