- Podcasts Matt Seaman, CEO, GoMedia If you don’t know Matt Seaman, you’ve definitely seen something created by one of his companies. Matt is the CEO of GoMedia, who provides on-board entertainment for the rail industry. Before that, he was one of the founders of Freeview, which of course anyone in the UK would know. Matt has a strong background in […]
- Innovation Top 4 reasons millennials will drive the success of autonomous cars There is a common mantra in Silicon Valley — that a child born today will likely never learn to drive. The tech-savvy and free-spirited millennial generation will soon outnumber baby boomers, and automakers and technologists alike are looking to tap into the desires of this massive demographic. For these early adopters — “access is more important […]
- Podcasts Sebastian Peck, Managing Director, InMotion Ventures On this show I’ve spoken to a few people whose remit is to innovate from within big established brands. Sebastian Peck is one such person – he’s the MD of InMotion Ventures, the innovation arm of Jaguar Land Rover. InMotion is split into two very distinct parts; a traditional incubator, where his team have free […]
- Podcasts Rob Weston, Global Brand & Marketing Director, M&S My latest chat was with Rob Weston, global brand and marketing director at M&S. Rob and I spoke about all the things that keep his job exciting, from the changing customer in retail, to the power of data and AI. Rob’s role at M&S is broader than most in retail, covering food, fashion and banking, […]
- Innovation How we learned to stop worrying and love AI A couple of weeks ago we had a hackathon to kick off 2018. When it came to picking a theme, machine learning struck us as a timely choice – reports suggest AI could be responsible for a 40% increase in labour productivity by 2035. Global revenues from AI for enterprise applications is projected to grow […]
- Innovation Regulation might actually make brands more innovative. Here’s why A few big regulatory bodies are slapping down some massive pieces of legislation over the next year or so. The first is the General Data Protection Regulation (GDPR), an EU regulation which comes into force in May 2018. The second is ‘Open Banking’ – the Competition and Market Authority (CMA)’s attempt to have the average […]
- Reviews In-house VS third-party review software Ever looked at an independent ratings and reviews platform like Reevoo and thought “That looks pretty easy. Why don’t we just do it ourselves and save money?” While radical self-reliance might be cool in some contexts (Burning Man, anyone?) here it’s a case of “Stop right there pal, and take a read of this first.” […]
- User-generated content Is the Citymapper bus a preview of realtime UGC? Is there anything more idyllic than travelling across a busy city? From nuzzling into someone’s armpit to enjoying the calming influence of traffic, roadworks and faulty signals, there are so many highlights to enjoy. Then again, non-armpit fans might disagree. The folks at Citymapper certainly do. Which is why the self-professed “ultimate transport app” recently […]
- What consumers do Are immersive experiences changing marketing? I’m in a wheelchair, in what looks like a men’s changing room, and eleven men, in full American football kit, their helmets under their arms, are looking at me. I think I’m their coach. And they’re waiting for instructions… It’s not a nightmare, but the opening scene of an immersive theatre company I bought tickets […]
