- What consumers do We ask 5 young people how they like to talk to companies Customer interactions are part of the daily routine for most businesses. And customer service is no longer a one-way street. In addition to receiving important news, young customers also expect to be able to talk to brands 24/7 to get information and sort out issues. We spoke with five young people to get their perspective […]
- What consumers do We ask three over 50s how they choose car insurance Choosing car insurance can be a little daunting. There are loads of options and they all compete for our attention. When those of us who have been driving around for a relatively short time consider insurance, we perhaps need a little more spoon-feeding. But what’s it like for drivers in their mid 50s? At this point they may have […]
- What consumers do We ask five American women what they think about cars Automotive is one of the most dynamic, interesting, and polarising markets today. In addition to being one of the more expensive purchases most of us will make, there is an enormous divide between how different demographics, in different countries, view automotive branding. We spoke with five American millennial women to get their perspective on several […]
- What consumers do We ask five millennials what they do with their money Penny pincher? High roller? We’re all very different when it comes to money, what we do with it and how we feel about it. We connected with five millennials to ask them a little bit about how they conduct their financial affairs. Here is a cross-section of people from our little green, white and blue planet talking […]
